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Text | Connected Insight, Author | Zhang Fei, Editor | Zhou Xiaoqi

Not surprisingly, but also a little regrettable for digital enthusiasts — — Huawei’s new generation folding machine Mate Xs 2 is still not a 5G mobile phone.

On April 28th, Huawei held the Mate Xs 2 online conference. This is Huawei’s new generation folding screen flagship mobile phone after Mate X, Mate Xs, Mate X2 and Huawei P50 Pocket.

The starting price of Mate Xs 2 has set a new record for Mate series folding screens, and the price has dropped below 10,000 yuan for the first time.In terms of selling price, 8GB+256GB is priced at 9999 yuan; 8GB+512GB is priced at 11,499 yuan; 12GB+512GB collector’s edition is priced at 12999 yuan..

In addition to the price drop, Mate Xs 2 also has new features.

As early as in the warm-up video of the new machine, Yu Chengdong, managing director of Huawei, revealed that the folding screen mobile phone in the past was thick, bulky and not resistant to falling, but Mate Xs 2 solved these problems.The weight and thickness of the fuselage are basically close to ordinary mobile phones, and the fall resistance and firmness have also been greatly improved.

According to the on-site information of the press conference, Mate Xs 2 is still designed with an outer folding screen, just like Mate XS released in 2020. The weight and thickness are close to that of a conventional straight mobile phone, and the weight of the whole machine is 255g.At present, the lightest folding large-screen mobile phone in the industry. This is a major breakthrough of the folding screen mobile phone.

butMate Xs 2 is not equipped with the most powerful Kirin 5G chip like Mate Xs, but a 4G version of Qualcomm Snapdragon 888.Unfortunately, the advantage is that this folding screen mobile phone will at least not be too affected by the chip crisis.

Therefore, before the launch of the new machine, Yu Chengdong confidently said that "the supply of Huawei mobile phones has been greatly improved, and everyone can buy Huawei mobile phones if they want to" and "this is the biggest good news".

Or in order to make up for the regret of 4G chips, Mate Xs 2 is the first mobile phone in the industry to support tri-band Wi-Fi (Wi-Fi dual 5GHz band+＋2.4GHz band), which can access the Internet at high speed.

Huawei, as the leader of 5G and the track of folding machine, will continue to be active in the folding machine market even if it launches the 4G version of the folding machine equipped with Qualcomm Snapdragon 888 for two consecutive times after encountering the black swan ban.

2022 is the "year of explosion" of folding screen mobile phones, and even the "latecomer" vivo has come to an end. All domestic mainstream mobile phone manufacturers have captured the folding screen market, and the war has intensified. Huawei must ensure its activity to stabilize the market.

The significance of listing a new machine is greater than selling the goods itself. Then, there is still no 5G Huawei Mate Xs 2 to attract consumers, and it will take some time for the market to test.

After a lapse of four months, Huawei’s new generation folding screen Mate Xs 2 was launched.

On the eve of the press conference, there was a heated discussion about Huawei’s first folding machine this year, especially Yu Chengdong’s remark that Mate Xs 2 was "an epoch-making big folding screen with many black technologies" in the preheating video.

Finally, at 7 pm on April 28th, Yu Chengdong appeared at the press conference with the long-awaited Mate Xs 2.In the past, the rhythm of the whole conference became shorter and simpler. Only in the first 23 minutes, I finished the Mate Xs 2 folding new machine.Subsequently, a number of other new hardware products, such as the V Pro smart screen, were released one after another.

Although the introduction time is not long, Mate Xs 2 is definitely the flagship product of the conference.

Go around,After a lapse of two years, Huawei Mate Xs 2 once again picked up the folding design and still followed Mate Xs’s folding screen technology.

At present, the mainstream folding screen scheme is widely used by other mobile phone manufacturers. The advantage is that it can protect the inner screen well, and its fall resistance and service life are better than those of the folding screen, but the disadvantage is that creases are easy to appear in the middle of the screen.Folding out will expose the screen, but it can be used as both an outer screen and an inner screen at the same time, making the body of the mobile phone thinner.

So far, Huawei is the only mobile phone manufacturer that has launched a folding screen version of the mobile phone. Therefore, the main promotion point of Mate Xs 2 is the screen.

The folding scheme itself can be thinner and lighter. Mate Xs 2 body is made of ultra-light glass fiber, and innovative materials such as aviation grade titanium alloy and ultra-light and super-strong steel are adopted in the structure, which makes the mobile phone both light and high-strength and toughness — —Mate Xs 2 is close to the thickness and weight of ordinary mobile phones. The thinnest unfolded body is only 5.4mm, only 255g, setting a record for the lightest weight of folding screens.

andHuawei has also made great efforts in screen hinge technology, and pioneered the double-rotating eagle wing hinge.The eagle wing hinge structure is composed of 100+ precision devices, and the unfolded screen is flat and smooth, and the visual experience is almost seamless.

Therefore, as Yu Chengdong said,The highlight of Mate Xs 2 is that it solves the three major pain points of folding large-screen mobile phones: massiness, creases and fear of falling.

In terms of camera shooting, this phone is quite satisfactory. Mate Xs 2 has a 10.7-megapixel super wide-angle camera in front and a three-camera module in rear — — It is equipped with a 50-megapixel primary color camera, supplemented by a 13-megapixel ultra-wide-angle, 8-megapixel 3-fold optically variable lens. In addition, there are 10-channel multispectral sensors and laser focusing sensors.

In terms of battery configuration, Mate Xs 2 belongs to the mainstream level of the industry. According to Huawei’s official introduction, Mate Xs 2 has a built-in 4880mAh battery, which supports 66W super fast charging and can charge 90% in 30 minutes. There is no obvious difference with previous generations of folding machines.

It is worth noting that in the whole conference, Yu Chengdong didn’t mention a word about the chip, only the small words "carrying Snapdragon 888 4G" were written in the lower right corner of the PPT that announced the price.

This once caused many netizens to go to social networking sites to ask "Which chip is carried by Mate Xs 2?" And other similar issues.

The reason why Yu Chengdong didn’t mention the processor is self-evident.Haisi Kirin is out of stock., from the last folding machine P50 Pocket carrying Snapdragon 888 has begun to show signs.

As early as September 2020, Huawei can no longer obtain high-end chips below 10nm from chip manufacturers such as TSMC. This means that,As the most powerful chip in Huawei’s Kirin series, Hisilicon Kirin 9000 will become a swan song, and the new machine can only adopt the 4G chip Snapdragon 888.

Although the overall performance of Snapdragon 888 is good, it is already the standard in flagship machine, and its exaggerated power consumption and heat dissipation problems have been complained by many consumers.

In fact, consumers recognize Huawei’s high-end machines. In addition to brand influence, the self-developed Hess Kirin is also the key. Therefore,Many digital enthusiasts regret that Huawei’s new generation folding machine does not use the 5G SoC chip Kirin 9000.

Obviously, the chip has become the weakness of Mate Xs 2.

Yu Chengdong once praised Mate Xs as "Huawei’s best folding screen phone so far". In addition, due to the lack of supply, many people even buy Huawei folding screen Mate Xs at a high price of nearly 100,000 yuan. Whether Mate Xs 2 equipped with Snapdragon 888 can reproduce the highlights of Mate Xs has not been answered.

Or in order to make up for the weakness in communication performance, Huawei has greatly improved the WiFi technology, and Mate Xs 2 has become the first mobile phone to support tri-band Wi-Fi (Wi-Fi dual 5GHz band+＋2.4GHz band), which can access the Internet at high speed.

However, the pricing of Huawei Mate Xs 2 is unexpected. Previously, many netizens and even digital bloggers guessed that the starting price was not less than 10,000 yuan, but the actual starting price of Huawei Mate Xs 2 was 9,999 yuan.

Under the chip dilemma, Huawei Mate series folding machines have also begun to take new measures: abandoning the positioning of "wealth management products" and lowering prices, so as to stabilize the market and extend the lifeline.

Even if the folding machine is a 4G version, it will continue to be launched, which is a manifestation of Huawei’s current difficulty in maintaining high-end market share.　

Yu Chengdong bluntly said at Huawei’s P50 conference last year that "under the four rounds of sanctions in the United States, Huawei’s 5G mobile phone was restricted, resulting in that 5G chips can only be used as 4G."

Huawei is the first mobile phone manufacturer to launch 5G base stations and 5G flagship mobile phones in the world, and it has the largest market share of 5G base stations in the world. butFor well-known reasons, Huawei’s mobile phone can’t support the 5G function at all, and it is forced to adopt the chip of its former competitor Qualcomm, which makes people cry.

Under the prolonged chip supply interruption, Huawei’s market has shrunk dramatically.

According to the global smartphone market report released by Canalys in the first quarter of 2022, Samsung and Apple ranked first and second in global mobile phone shipments with 24% and 18% market share respectively.

Xiaomi, OPPO and vivo occupy the remaining three seats in the top five.Huawei, which once occupied the first place in the world mobile phone market, has now completely disappeared from the rankings and is classified as "Others".

Huawei, which has lost its mobile phone market share, must stick to the folding machine market in order to continue the "fire" of high-end machines.

Looking back on the development of domestic folding machine brands, Huawei is not only the number one player, but also the earliest "leader" in the industry.

As early as October 2019, Huawei first launched Mate X, a 5G folding screen mobile phone with an outward folding design, which was the first product to truly put the folding screen mobile phone into commercial use.

Because of the limited output, at that time, on the second-hand trading platform, the price of Mate X was as high as 20,000 to 100,000 yuan by scalpers, and it was dubbed "wealth management products" by netizens.

A year later, Huawei released the second generation folding screen Mate Xs, which realized the evolution of folding screen mobile phone from hardware to ecology. Yu Chengdong has repeatedly praised it as "Huawei’s best folding screen phone so far".

In 2021, Mate X2, the third-generation folding machine with the form of internal folding, came out for the first time, and Huawei completed the accumulation process of hardware from testing to maturity. In December of the same year, Huawei P50 Pocket, the flagship of the first vertically folded fourth-generation folding screen, was released.

At this point,Huawei has also become the only manufacturer in China that has mastered three folding technologies and the most complete product sequence of folding screen categories.

Compared with other friends, Huawei tries its best to meet the after-sales maintenance requirements of folding machine users, which makes Huawei’s folding mobile phone have a good reputation.

Besides,Huawei is superior to other domestic folding machine brands in design and materials.

For example, in terms of hinge solutions, Huawei is one of the first companies to invest in research and development of related materials. Mate X eagle wing folding hinge technology pioneered in the industry, to Mate X2 patented double-rotating water drop hinge technology, and then to the vertical seamless folding of P50 Pocket. Huawei has carried out sophisticated design to ensure that the number of screen creases and folds is reduced.

This has enabled Huawei to gain a large number of loyal users.An owner who used Huawei MateX once admitted to the connection Insight: "Except Huawei and Samsung, other domestic folding machines such as vivo and OPPO will not be considered for the time being."

It is worth noting that Xiaomi, vivo, OPPO and Glory all launched their first folding screens after 2021, and there are no second-generation products.

In fact, Huawei’s folding screen mobile phone was once in short supply.Omdia, a market research organization, released the "Tracking Report on the Smartphone Market in the Fourth Quarter of 2021", showing that Huawei ranked second in the sales of folding screen mobile phones, with a cumulative sales volume of about one million.

Therefore,As one of the first players in the folding screen mobile phone market, each generation of Huawei folding screen mobile phones has shown a very high rate of preservation, which can be called "annual wealth management products".

Since the beginning of this year, good news about folding machines has been coming out. Many people in the industry believe that 2022 may be the turning point of folding screen mobile phones. On the eve of the "folding machine" outbreak, Huawei must take action.

However,Huawei’s life is getting worse and worse.With the increasing consumption of Huawei Kirin 9000 series chips, when 2022,When other domestic mobile phone manufacturers, such as vivo, OPPO and Xiaomi, are fiercely fighting in the field of 5G folding mobile phones, Huawei can only helplessly launch 4G folding machines.

At this time node, Huawei launched the folding screen Mate Xs 2, in addition to continuing to participate in market competition and extending the lifeline.The greater significance is to release the signal that "Huawei mobile phone is still alive and will live better".　

However, the outside world has been expecting the return of Huawei’s 5G mobile phone production. Therefore, when Yu Chengdong revealed in the preheating video of Mate Xs 2 that "Huawei’s mobile phone production capacity has returned, and the Huawei mobile phone that everyone wants to buy this year can be bought", the outside world mistakenly thought that the new generation of folding opportunities would break the curse of "one phone is hard to find". The main products of the actual "capacity return" are the hot-selling mobile phones including Huawei P50 series and Huawei nova9 A9 series.

After falling into the vortex of lack of core, the folding machine has become an important life-saving medicine that carries Huawei’s expectations and longings for the high-end market.

This year, domestic folding screen mobile phones have been listed one after another.

Canalys released a report saying that Android manufacturers are facing tremendous pressure in the high-end mobile phone market. In 2021, the shipment of Android smartphones with more than $800 dropped by 18% compared with 2019. In the same price segment, Apple increased by 68% in the same period.

Android manufacturers must invest more in differentiated hardware and user experience and continue to attract and retain high-end mobile phone users.Folding screen has become a new attempt for domestic Android mobile phone manufacturers to hit the high-end market because of its high technical content, large upgrade space and high price.

Therefore,Folding machines have become a necessity for the flagship equipment camp.The mobile phone industry began to involute.

Many digital enthusiasts who pay attention to the folding screen mobile phone market have noticed that on April 22, the day when Huawei officially announced Mate Xs 2, vivo’s first folding mobile phone X Fold was officially launched.

You know, vivo is the last player from mainstream mobile phone manufacturers in China to enter the folding machine. Xiaomi launched the first folding screen MIX FOLD as early as the beginning of 2021. From December 2021 to January 2022, OPPO and Glory successively launched the first folding screen mobile phones OPPO Find N and Magic V respectively.

This means that,Except for Apple, all the mainstream mobile phone manufacturers in China have fulfilled their "folding" dream.And many digital bloggers predict that Xiaomi’s second folding screen will be released as soon as June this year. A competition about folding screen mobile phones has started.

But unlike other mobile phone manufacturers, they are trapped in insufficient research and development capabilities.For Huawei, the biggest problem at present is that it cannot release 5G mobile phones. No matter what grade of new machines, they only support 4G.

The reason behind it,In addition to Huawei’s limited inventory of 5G Kirin chips, Huawei can’t get the necessary RF chips for 5G mobile phones.

After the United States launched the fourth round of sanctions against Huawei in 2021, all supply chain enterprises involved in American technology could not provide Huawei’s 5G communication equipment with parts, including 5G RF chip combination and 5G baseband.

Huawei Hisilicon conquered some components of RF components in its early years, but failed to conquer the core filter.Therefore, when Rongmi OV mass-produced 5G folding machines, Huawei could only continue to produce 4G mobile phones.

At present, 5G mobile phones have not shown obvious advantages over 4G mobile phones, and 4G mobile phones are still available. But after two or three years, 5G mobile phones will be the mainstream.

Even if pollen (Huawei fans) can accept the use of 4G folding machines now, it is really difficult to answer whether they are still willing to buy 4G versions in the future.

In addition,Rongmi OV folding machine not only uses the 5G version as the basic configuration, but also starts low-price competition in terms of price.

After Xiaomi was the first to "beat" the price of the folding screen mobile phone to less than 10,000 yuan, OPPO Find N, the first folding machine of OPPO, once again refreshed the price floor of the same category with a starting price of 7,699 yuan. And each family is crazy about stacking materials, showing "cost performance".

Obviously,Huawei has more challenges to face.

According to the market share ranking of China folding screen mobile phones published by IDC in 2021, Huawei ranked first with a market share of 49.3%. However, whether Huawei, the first company to make a 4G appearance in flagship machine this year, can continue to be the first in the market this year is a question mark for the time being.

Based on the present, trying to survive is still a true portrayal of Huawei at present, and the folding machine is bound to undertake the historical mission of seizing the high-end market.

　　Yesterday, Young Sangji, adapted from Mao Dun literature prize winner Alai, appeared at the Shanghai International Film Festival. Director Zhang Guodong, art consultant Reed and producer Peggy Chiao appeared at the event site. In an exclusive interview with Chengdu Business Daily-Red Star journalist, several creators revealed the behind-the-scenes story of the filming.

　　Director Zhang Guodong/

　　Hit it off with the original author Alai.

　　Juvenile Sanji is adapted from the literary work Three Cordyceps by the famous writer Alai, which is a novella created by Alai and first published in January 2016. From the world in a child’s eyes, the film "Juvenile Sanji" tells the story of the Tibetan teenager Sanji’s self-drifting journey in pursuit of knowledge and taking Cordyceps as a clue. On this adventure journey, the fantasy drifting of three cordyceps sinensis presents a variety of human beings, and the innocence of children shines brightly in the gloomy secular world.

　　Director Zhang Guodong revealed the origin of filming "Young Sanchi". He said that it was in the process of turning over a circle of friends that he suddenly saw a fragment of Alai’s original work. "It was a circle of friends sent by a friend of mine. After watching it for 15 minutes, I felt that this was the story I needed. The story he talked about digging cordyceps was actually very similar to my experience. At this time, I picked up the phone and called Teacher Alai. As a result, we hit it off with Teacher Alai.

　　Zhang Guodong had filmed a documentary on Tibetan subjects before, which made Alai feel more at ease to give him the work. "I showed the documentary to Teacher Alai at that time, and after watching the film, he said ‘ You can take it and shoot it as you like. I don’t care about anything ’ In this way, Teacher Alai handed "Three Cordyceps" to me, and I took the team for about 20 days. The scene of the heavy snow shot by the little actor should actually be helped by God, from 4 am to 7 pm. After we finished work, the snow stopped. "

　　In the film, Sanji’s actor is very eye-catching and has been well received by many audiences. The director said, "At that time, so many children caught me by his acting skills, so I took him from the snowy mountain to Chengdu, and we lived together for 15 days. I took him to see elephants and monkeys, and didn’t give him any training or invite a professional teacher to play in the zoo."

　　The director revealed that during the filming process, the little actor almost didn’t need to talk about the play. "I never called him to the room alone to talk about how to shoot this play, especially the scene with the principal. He said ‘ Director, can I do it again ’ , he said ‘ I should drop the book on the floor to express my anger ’ . I feel that he is like a genius. I think this little actor is equivalent to a real Cordyceps sent by Snow Mountain. Like a gem, he is the brightest and also lights up our movie. "

　　Screenwriter reed/

　　Some viewers don’t go to the cinema to seek affection.

　　It is particularly worth mentioning that Reed, a famous screenwriter who once created classic films such as Farewell My Concubine and Living, served as the artistic consultant of Young Sanchi. When he mentioned why he joined this small-budget film, Reed replied: "Its type determines the number of audiences. It is not a commercial blockbuster, and this film actually has no pressure from commercial blockbusters, because the investment is very small and the shooting process is very frugal. In fact, the reason why I was willing to participate at that time was that the story was unpretentious, which touched me very much. "

　　At the event, Reed also mentioned the current situation of the film market in China. He said: "Everyone knows that there are some very vulgar phenomena in China films. China’s movies are far from the real social life because of excessive entertainment and commercialization. When entering the cinema, some viewers are actually looking for entertainment instead of seeking to be moved, so excessive entertainment has caused very bad consequences. " Reed later mentioned the differences between Young Sanchi and some entertainment films. "The function of this film is to carve time. This film carves Tibetan life, children’s experiences and stories, and it also carves Tibetan people’s life very truly today. This is the significance of this film."

　　When asked if there were any differences with director Zhang Guodong in the creative process, Reed said, "As a creative work, there will be differences at any time. In fact, I may like this child too much, and I hope he can get this book. Of course, this is a wishful feeling. We feel that as a documentary type, the ending is also right. Not everyone’s dreams will come true, not that everyone’s wishes can be easily realized. This child, I hope he will get this book when he grows up. "

　　Zhang Guodong also said that Reed is a senior, which has helped him a lot: "We started to cooperate with documentaries, and then we will cooperate with three films, all of which are made by Mr. Reed as an art producer and script consultant. In fact, Mr. Reed has been supporting me and cultivating me, and we will have some disputes in this process. I was particularly moved by teacher reed’s remark ‘ We should not be sloppy in our creation. We should be strict with ourselves and not let go of every detail of the film. If you relax a little here and there, the whole film will fall ’ . In the 10 years of contact with teacher reed, I know movies, study movies, and shoot movies. I think filmmakers should do what filmmakers should do. They never tell lies when making movies. When I make movies, I may slack off, but Teacher Reed is like an anchor. My movie today can look like this, which was cultivated by Teacher Reed all the way. "

　　Chengdu Business Daily-Red Star Journalist Zhang Shihao from Shanghai.

　　The agency pointed out that the release of Mate60 series last year was regarded as the first shot for Huawei to return to the mobile phone market; Looking forward to April, the release of Huawei P70 series is highly anticipated. Huawei P70 will be released soon, and related innovations are expected to drive a new round of opportunities in the mobile phone industry chain.

　　Since the "return" of Huawei mobile phone last year, it has made great strides. Counterpoint data shows that Huawei’s mobile phone sales soared by 64% in the first six weeks of this year, and its ranking also rose to the second place, leaving only 1 percentage point behind the number one vivo. As for the growth of Huawei’s sales, some media reported that at present, more growth still comes from Huawei’s Mate60 series. Although the price increase in the secondary market has basically leveled off, there are still some versions that can increase their prices. 5. 600 yuan. As for the newly released Nova, it has also played a certain role. With the help of the mid-end market, it will further promote the rapid growth of Huawei’s mobile phone sales.Zou Lanlan believes that the return of Huawei is expected to reshape the competitive pattern of the domestic mid-to-high-end mobile phone market and promote the industry to regain its vitality.

　　According to the theme library of Cailian, among the relevant listed companies:

　　The downstream products of the application are mainly touch module manufacturers, and the coverage of well-known terminal customers is achieved through well-known touch module manufacturers. The terminal brands include Huawei, Xiaomi, VIVO, OPPO and so on.

　　Paint products are mainly used in terminal brands such as HUAWEI, OPPO, 1+, Realme, Coolpad, Lenovo, Samsung, Motorola, Hisense, Voice and TCL.

On March 3rd, the 15th Chuzhou Youth Science and Technology Innovation Competition, jointly sponsored by Anhui Chuzhou Association for Science and Technology, Chuzhou Education and Sports Bureau and Chuzhou Xinhua Bookstore Co., Ltd. and hosted by chuzhou middle school, was held in chuzhou middle school (new campus).

With the theme of "innovation, experience and growth", the competition consists of four events, namely, the competition of scientific and technological innovation achievements of teenagers, the competition of scientific and technological innovation achievements of scientific and technological counselors, the scientific and technological practice activities of teenagers and children, and the scientific fantasy painting of children, with a total of 260 entries (frames). Among them, young people’s scientific and technological innovation achievements and scientific and technological counselors’ scientific and technological education innovation achievements participated in on-site display and debate. After expert review, 22 first prizes, 34 second prizes and 55 third prizes were awarded. Some outstanding works will represent Chuzhou City in the 39th Anhui Youth Science and Technology Innovation Competition. At the scene, 58 outstanding children’s fantasy paintings were also displayed. On the day of the event, about 500 primary and secondary school students were attracted to observe and exchange.? ? ??

All the works of this competition have been selected and recommended by the county-level innovation competition and the municipal schools, which effectively expanded the scope of participation while improving the quality of the works of the city competition.The leaders of Anhui Youth Science and Technology Activity Center, Chuzhou Association for Science and Technology and other relevant units participated in the exhibition tour.

Contributed by Anhui Association for Science and Technology

Editor in Charge: Yao Wang

Carrying out "reading for all" activities throughout the country is an important measure to build a learning society and an indispensable cultural construction to realize the great Chinese dream. Since the nationwide reading activity was launched, it has received enthusiastic response from all walks of life and achieved remarkable results.

Why should we advocate reading for all? In short, reading can cure fools and improve intelligence; Long knowledge and broad thinking; Learn skills and increase your skills; Enrich one’s thoughts and cultivate one’s sentiments. One person benefits from reading; Read for all and benefit all. In a word: opening books is beneficial. For individuals, reading can improve their quality and change their destiny; For the nation, reading can inherit civilization and spread science. Therefore, Confucius never let go of the book all his life, and in his seventies, he still "read the Book of Changes and compiled three unique works by Wei"; Gorky "threw himself at the book, just like a hungry man threw himself at the bread". Zheng Chenggong sincerely felt that "cultivating the heart is nothing more than wanting, and the joy is nothing more than reading"; Ji Xianlin sincerely praised "reading is the best thing in the world". They all turned reading into a necessity of life, and enjoyed it tirelessly, so they benefited greatly and benefited for life. They come from different ages and engage in different occupations, which can be regarded as a microcosm of national reading.

Reading for all evolved from "World Reading Day". The purpose of setting up reading day is to call on everyone in the whole society to read, so that books can become a necessity and reading can become a part of life. Therefore, every year on World Reading Day, we will sum up our experience, discuss our gains and losses, and put forward improvement measures to make the reading activities for the whole people more solid and effective.

Reading for the whole people depends on persistence and long-term success. Marx studied hard all his life, and regarded reading as his life. No matter how poor and difficult his life was, he never forgot to study, often forgot to eat and sleep, day and night, and finally slept on his desk. Mao Zedong studied tirelessly since he was a teenager, read widely and loved reading all his life. He was still studying a few hours before his death. They are all models who insist on reading, which makes people stop at the mountains. Unfortunately, some of us spend three days fishing and two days drying the net, reading a few pages when we are happy, and putting them on the shelf when we are depressed; Turn over a few articles in your spare time, and forget about it when you are busy with your work. Such a reading attitude, in a spirit, exposed to ten cold, it is difficult to gain something. In view of this, we should also persevere in reading, and the long running water will not stop, and over time, water drops and stones will wear out before we can read out the benefits and effects.

全民阅读，领导干部应成为带头读书的楷模。榜样的力量是无穷的。习近平总书记夙夜在公，仍挤出时间坚持读书学习，在谈到自己的爱好时说：“现在，我经常能做到的是读书，读书已成了我的一种生活方式。”正是因为长期孜孜不倦地读书学习，锻炼了他非凡的领导才能和卓越的政治智慧，成为当今中国走向伟大民族复兴的卓越领路人。

全民阅读，要加强引导，让大家多读好书，多读经典。所谓好书，一是具有思想性、艺术性、可读性；二是经得起时间检验，能够传世；三是被评论家广泛认可，拥有大量读者。若按这三个标准衡量，好书与古今中外那些经典书最为接近。人生如白驹过隙，书籍却浩如烟海。为提高生命的知识含量和学习效率， 就一定要多读经典，以便在有限时间获取更有价值的知识。多读经典，于个人可以广见识、明事理、受熏陶，善莫大焉；对社会而言，则可教化民众，端正风气，提高全民族精神文明素质，对于我们正在打造的书香社会更是功德无量。

Reading by the whole people should keep pace with the times in various ways. It can be either a flat paper book reading or an e-book reading; You can read on the computer network or on the mobile phone WeChat. It can be a big time to concentrate on studying, or it can be a casual browsing of leftover materials; It can be the sound of books in the classroom, or it can be "immediately, on the pillow, on the toilet" when you are busy. In short, it’s not stick to one pattern, it’s good to read it, and it’s beneficial to read it

Reading for all makes reading a common practice. Taking reading as a way of life is not only a rational and conscious choice, but also a need to adapt to the objective situation. Reading can be a subjective hobby, because if you are interested, you will feel happy, such as drinking good wine and soaking in the spring breeze. At the same time, you can cultivate your sentiment, open your mind, improve your consciousness and broaden your knowledge. Reading is also an objective need, which can acquire knowledge, learn skills, increase talents and broaden ideas, so as to be competent for the work, keep up with the situation, meet challenges calmly and be invincible in the fierce competition. (Author: Chen Lumin)

　　Elephant News Oriental Jinbao reporter Gong Fengshuo correspondent He Quanyi/graphic

　　Cross history and explore cultural roots. Focus on books and feel the humanistic context. On March 18th, 2024, the 7th "Tracing China — Entering the Wei, Jin, Southern and Northern Dynasties, the launching ceremony of the historical culture and reading festival was held on the beautiful campus as scheduled, and all teachers and students participated in the ceremony.

　　First of all, President Shine Wong made a speech for this historical, cultural and reading festival. The rolling river of history and the profoundness of culture have quietly flowed into the blood of Huaxi students. President Wang not only brought the children back to the past dynasties, but also learned about the brilliant cultural and artistic achievements of Wei, Jin, Southern and Northern Dynasties. Encourage everyone to talk to history in practice, lay a foundation for life, wish everyone to meet a better self in reading, make reading a habit, and let books float all over Huaxi.

　　Northern Dynasty folk songs, Mulan legend, women disguised as men, went out on behalf of their fathers. Some students in Grade One and Grade Two of the school brought excerpts from the speech of Brother Liu from Mulan, Henan Opera, with a unique accent, lovely appearance and majestic momentum, just like an audio-visual feast, and the students called it "wonderful"!

　　During the Wei and Jin Dynasties, literature was brilliant, Jian ‘an was strong and talented. Then, all the students in Class Four and Class Four brought "Short Songs", and the students crossed time and space together to touch the beating heart of the heroes in the world. Cherish the present together and write a brilliant life with diligence!

　　Reading history can make us transparent and open-minded, and reading can make us have excellent knowledge. At the launching ceremony, the sixth-grade students Wang Jiahan, Li Yuetong, Li Zhuoyi and Li Xinyi, as students’ representatives, shared their reading achievements and issued the initiative of this historical, cultural and reading festival.

　　When spring is blooming, let’s embark on the long river of tracing China together. It is beneficial to open books, be diligent and thoughtful, broaden our horizons, strengthen our historical self-confidence and cultural self-confidence, and appreciate great ideas and splendid culture. Let books fill the campus of Huaxi, and let history fill our lives.

　　CCTV News:Recently, a model named"Traveling Frog"The mobile game is swiped in the circle of friends, which is very popular with everyone because of its simple operation and slow pace.

　　Online celebrity "Traveling Frog" is accused of "plug-in"

　　This game was developed by a Japanese game company. Currently, among Apple iOS users, only the Japanese version is available. As of yesterday (23rd), "Traveling Frog" has become the first place in the free download list of Apple App Store.

　　The game is simple to operate. You can use the corresponding number of shamrocks to buy food, notebooks, sleeping bags, bowls, lanterns and other items, and prepare the equipment in your frog’s bag when you go out. Accordingly, the frog will "send" postcards to the players during the trip, and will bring back the local products of the trip to the players after returning home.

　　In this game, the common "currency" is clover, which is also the only item that can be recharged. In some raiders, some players revealed that the more clover there is, the more advanced the props you buy. During this period, some online sellers saw business opportunities and took the opportunity.Launched a "plug-in" service, claiming that players can get a large number of shamrocks.

　　The online "2.1 billion clover" costs 20 to 50 yuan.

　　Yesterday (23rd), after searching for "Travel Frog" on the online shopping platform, the reporter found that many businesses were selling "plug-in" services at prices ranging from 20 yuan to 50 yuan. Many merchants promise that after purchasing the service, they willProvide "2.1 billion infinite clover" and "990 lottery ticket",And supports the use of any mobile phone system. Buyers can choose to keep their previous game records, or they can choose to overwrite and start again.

　　 At present, in the regular recharge channel, players can only buy 2,800 four-leaf clovers at the highest cost in 25 yuan, which is greatly different from the quantity provided by "plug-in" merchants.

　　Improper operation of "plug-in" or mobile phone becoming "brick"

　　On the afternoon of 23rd, the reporter bought a set of "20 yuan Buy Clover" package. Subsequently, the merchant sent two links and the logo of the data file of "Travel Frog" in the mobile phone device. The reporter clicked on the first link, prompting that it is necessary to download the compressed file package. After decompression, it is the data displayed after the "Travel Frog" is recharged with 999,999 shamrocks, while the second link modifies the tutorial for the game in the iOS Apple mobile phone.

　　However, the reporter found that there were many hidden dangers during the operation. Many iOS players pointed out after installation that their ownGame data and mobile phone data are lost for no reason,Including WeChat chat records, pictures and videos in mobile phones, etc. Some players also said that after installation, there were loopholes in their Apple phones.The mobile phone can’t send and receive short messages.It didn’t get better after brushing the machine.

　　In this regard, the merchant explained that,Buyers may have to bear the risk of data loss of different mobile phone systems during the operation of the "plug-in" program.Take Apple’s mobile phone users as an example. If the user is a system below iOS9, nothing will be lost. If it is iOS10, the cache will be lost. iOS11 will not only lose the cache, but all the software will be reloaded.

　　In addition, merchants also said that in order to avoid improper operation, most of the time they would suggest that buyers agree to remote control by them.Asked whether remote control will reveal privacy, the merchant said "I promise not to read it".

　　Apple customer service called "plug-in" or leaked personal ID.

　　An independent game developer said that the "plug-in" of "Traveling Frog" is actually very simple, that is,Modify game data.Merchants only need to buy the "clover upper limit" in the game first, get the corresponding data, and then copy the corresponding data to the buyer through the program.

　　The reporter calculated an account, and spent 8929 yuan to recharge the full amount of clover, and calculated with a single selling price of 20 yuan and a monthly sales volume of 1188.The merchant has earned more than 23,000 yuan.

　　Apple customer service staff said that in addition to causing the loss of mobile phone data and materials,This kind of operation of modifying game gold coins (clover) has certain security risks for users."Sometimes users’ personal privacy may be revealed, or some Trojan software may be installed during the operation, which may hinder the subsequent use of the equipment".

　　The customer service staff pointed out, for example,If the user agrees to the remote operation of the other party, there may be a risk that the Apple ID account will be stolen."Merchants are likely to use this to lock users’ mobile phones and take the opportunity to extort money." He reminded that,Try not to let people you don’t know install or modify the corresponding data in the user’s mobile phone device.

　　The game can be played, but the risks have to be prevented.

Public Network reporter Mao Daoguang reports from Qingdao

The past weekend has become the most unforgettable day for Qingdao football!

In the 29th round of League A, Qingdao West Coast, which holds the initiative, beat Guangzhou team 2-0, thus locking the Super League seat in advance for next season. At this point, there are two Super League teams for the first time in the history of Qingdao football, and it has become the seventh city in China that will soon have the "Super League Derby" after Shanghai and Guangzhou.

Success is never achieved overnight. In the past ten years, Qingdao professional football has set foot on the top of the mountain and once fell into a trough. Fortunately, Qingdao football has never given up lightly, and with a tenacity, it has regained the road of chasing dreams in difficulties.

One city "double super"! At this moment, Qingdao football has realized the "dream of two heroes" in the top leagues in China, and let the whole country see the profound connotation of "Football City" and let football become the shining business card of this city again!

01

Looking back at Qingdao football in recent years, there are too many moments worth remembering!

Drinking ice for 9 years, blood is hard to cool! After many years of silence, Qingdao Manatee returned to the Super League from China B, and made its home debut 10 years later in Youth Stadium, the first 50,000 professional football stadium newly opened in Shandong this season, beating former enemy Beijing Guoan 3-1, which made countless fans dream back to 10 years ago and rekindled the hope of Qingdao football.

Qingdao West Coast Football Club, formerly known as Qingdao Kangtaiyuan Commercial Concrete Football Team, was established in 2007. In 2019, it was awarded the qualification of Grade B, and officially entered the China Football Professional League in 2020. In April, 2022, Qingdao Youth Island Football Club officially moved into German Football Asia Base. After playing in League A in the 2022 season, the young team hit it off with the West Coast, a city of youth, and set a more ambitious goal: changing its name to the West Coast, fighting for Qingdao and fighting for the West Coast New District.

The home relocation to Qingdao West Coast University Town Stadium marks that Qingdao West Coast New District has the first team to compete in professional football matches. As a new landmark of the West Coast New District, Guzhenkou University Town Stadium can accommodate 20,000 people and is one of the closest stadiums in China. It has been officially unveiled and put into use on May 10th this year. As the home of Qingdao West Coast Team in League A and Qingdao Red Lion Team in League B, it has been frequently unveiled in national competitions.

This autumn, Qingdao Manatee relegated to the Super League two rounds ahead of schedule, Qingdao West Coast overtook the Super League one round ahead of schedule, and Qingdao women’s football team returned to the domestic women’s football professional league, all of which are inseparable from the silent cultivation of Qingdao football for many years. With the end of the "Jinyuan Football" era, the inherent advantages of Qingdao football have gradually emerged, and the achievements of football development and youth training have blossomed everywhere, which has also polished the "golden signboard" of football again.

"The success of the West Coast Club is inseparable from the attention of the municipal party committee and the municipal government and the support from all walks of life. With two super league teams, Qingdao football has reached a new height. I hope that we can make persistent efforts next, and Qingdao Football can continue to contribute to China Football. " Tian Weiguo, director of Qingdao Football Activity Management Center, said this.

02

As a prestigious "Football City", on January 25th, 2022, Qingdao was successfully selected as one of the first nine key cities for football development in China during the 14th Five-Year Plan period. This is the third time that Qingdao has won this honor since 1979 and 1992. In 2023, Qingdao Football has achieved full coverage of football professional clubs at all levels, including Super League, China A, China B, Women A and Five Super League.

The achievement of such excellent results is inseparable from Qingdao’s policy support for football development.

In terms of support for professional sports clubs, Qingdao Sports Bureau issued the Measures for Supporting and Encouraging High-level Professional Sports Clubs in Qingdao according to the spirit of the document "Implementation Opinions on Promoting National Fitness and Sports Consumption to Promote High-quality Development of Sports Industry". The Qingdao Municipal Sports Bureau will set up a sports industry support incentive fund, which will invest 35 million yuan every year to support the high-level professional sports clubs in Qingdao, and reward them according to the results of professional leagues.

In November of the same year, the leading group for the promotion of football reform and development in Qingdao also issued the "Construction Plan of National Key Cities for Football Development in Qingdao during the Tenth Five-Year Plan". The plan clearly sets the goals to be achieved by 2025, focusing on building 1-2 super league teams; Realize the 9-level elite echelon of Super League Club and the 7-level elite echelon of Zhongjia Club; Set up 1-2 professional women’s football clubs … and the goal of focusing on building 1-2 super league teams was first fulfilled this autumn.

Looking at the whole country, there are only a handful of cities that can be called "football cities". Qingdao has enjoyed a good reputation for many years, which is inseparable from its excellent youth training system and good youth football competitions.

For a long time, Qingdao youth football has a profound foundation and outstanding achievements in youth training. The traditional event "Mayor Cup" campus football league has gone through 32 seasons. The league also achieved full coverage from the primary school, junior high school, senior high school and university four-level campus football league system. By the end of 2021, the "Mayor Cup" campus football league had organized 3,694 games, in which 22,553 players from 1,510 teams participated. Qingdao campus football is constantly exploring the deeper field of integration of sports and education. The introduction of a series of security policies and the practice of trying first provide protection for children who like playing football and take care of their studies.

By 2023, 10 Qingdao athletes, including Wang Ziming, Liu Yang, Li Lei, Wei Zhang, Wang Haobin, Li Suda, Liu Chen, Zhang Yiqian, Shuo Yang and Shao Mingzhen, have been selected into national football teams at all levels, and outstanding talents are constantly emerging; Qingdao U9-U14 football team won five championships in six groups in the 2023 Shandong Football Championship, and Qingdao U16 women’s football team became the first team to advance to the top four of the National Student (Youth) Games, with excellent competitive results.

In addition, Dong Lu, a well-known football commentator, also praised Qingdao’s youth training in the recent live broadcast. He said that Qingdao has a large number of football talents and good football development genes. Youth training clubs such as Qingdao West Coast Football Club and Qingdao Zhuifeng Youth Football Club have performed very well on the field, and many high-level athletes and coaches are also impressive.

03

"Fight, Qingdao team!" It is not only a slogan, but also engraved into the football memory of a generation.

Counting the football history of Qingdao, at the beginning of the China Professional League, Qingdao established its own professional team-Qingdao Manatee. The time can be traced back to December 31st, 1993. Qingdao Manatee Football Club was formally established, and it became one of the founding teams of Chinese Football Association Super League together with Shandong Taishan, Beijing Guoan, Tianjin Jinmenhu and Shenzhen Team.

In 2002, Qingdao Yizhong Manatee hired Li Zhangzhu, a famous Korean coach, as the head coach, and the team won the China Football Association Cup, which was the first national championship in the history of Qingdao professional football. Qingdao Huanghai Qinggang Team won the championship in the 2019 season and successfully overtook it. In the 2020 season, Qingdao Manatee Team and Qingdao West Coast Team also staged the "Qingdao Derby" in the second season. In the 2021 season, the Qingdao Manatee team took the lead in rushing to the A, and the West Coast team subsequently succeeded in rushing to the A in the play-offs of the 2021 season. In the 2022 season, the two teams will continue to stage the "Qingdao Derby" in the Chinese team. Last year, the Manatees took the lead in overtaking, and the West Coast team gained a foothold in the Chinese team. By the 2023 season, the West Coast team was successful, while the Manatee team was successful in relegation in the Super League.

At the recently concluded 2023 China Qingdao Fashion Sports Industry Conference, Liu Jianhong attended as a guest, also talked about Qingdao at the scene, and praised the development of Qingdao football. He said, "In 1996, as a reporter of CCTV’s Football Night, I came to Qingdao to interview League A and B, and witnessed the process of the Manatees returning from League A to League A that year." After leaving CCTV, Liu Jianhong came to Qingdao again in 2021. He presided over the expedition ceremony of Qingdao Manatee. The Manatee was successfully upgraded from B in that year, and it was successful at the end of 2022. Today, the Manatee has become a strong force in the Super League again. As a football city, Qingdao and Liu Jianhong have witnessed the ups and downs of Qingdao football for so many years.

In the long history of football development in China, Qingdao football has experienced ups and downs, but it has never been absent.

04

Derby is an unavoidable topic in a region where football is booming. Two teams in the same region staged a "peak showdown", accompanied by tens of thousands of fans shouting like a tsunami, the two sides joined hands in the game to contribute to the offensive and defensive war, and the fierce physical confrontation and the collision of beliefs among fans undoubtedly made it the most eye-catching game at present, which also made the football economy "hot"!

Looking around the world, there are the famous Manchester derby and North London derby in the Premier League, the national derby between Real Madrid and Barcelona in La Liga, the "Milan duo" in Serie A, and the most intense national derby between Boca and Riverbed Argentina.

In China, the derby in the same city is also one of the most concerned games. Compared with the "Jinglu War" and "Jingyue War", the once Guangzhou Derby, Wuhan Derby and Tianjin Derby gradually disappeared from public view with the fading of "Jinyuan Football". Now, the joining of Qingdao Derby not only injects fresh blood into the league, but also appears more precious in timing.

Looking forward to the 2024 season, Qingdao will usher in the "city derby" of the Super League for the first time, Qingdao manatee and Qingdao West Coast will usher in "love and kill each other", and the "football economy" will gradually spread from the north shore of Jiaozhou Bay, which was on fire this year, to the west coast of Jiaozhou Bay. At that time, the two teams will also dedicate a wonderful showdown for Qingdao and even the national fans.

One city "double super"! This is an affirmation of the hard work of Qingdao football for many years, and it has injected a "cardiotonic agent" into the development of Qingdao football. Whether manatees avoid relegation, or the West Coast overtake, or the gradual improvement of the youth training system, to a certain extent, it reflects the long-term vision and unremitting pursuit of Qingdao’s football career development.

Dapeng rises with the wind in one day, soaring to Wan Li. In the future, Qingdao Football will take advantage of the east wind of "building a key city for national football development" to vigorously promote the deepening of football reform, do a good job in training and transporting youth football, comprehensively improve the overall development level of football, and make the reputation of "Football City" a "golden signboard" of Qingdao.

The Golden Globe Festival was held in Chatelet Opera House. In the grand finale, Beckham stepped onto the stage and handed the Golden Globe Award to Messi personally. Messi, 36, won the eighth Golden Globe Award. For Messi, this is a well-deserved award-after winning the World Cup in 2022 and being crowned the MVP of the World Cup, the suspense of the Golden Globe Award has actually disappeared.

With eight Golden Globes in hand, Messi continued to expand his lead. C Ronaldo, one of the peerless double arrogance, won the Golden Globe Award five times in total. Platini, cruyff and Van Basten all won three prizes. For football players, the golden ball award symbolizes the supreme honor, and getting the golden ball means sealing the king; Messi with eight golden balls is undoubtedly Wang Zhongwang.

In front of Messi, there is nothing to conquer. If you really want to find one, the "Super Golden Globe Award" may be the award that Messi needs to wait for.

Golden Globe Awards

In the history of the Golden Globe Award in French Football, there was once a winner of the "Super Golden Globe Award": Di Stefano. In 1989, French Football wanted to select the best players for the past 30 years. At that time, six people entered the candidate:

Cruyff with three Golden Globes, Platini with three Golden Globes, Di Stefano with two Golden Globes, beckenbauer with two Golden Globes, Kevin Kevin Keegan with two Golden Globes and rummenigge with two Golden Globes.

Super Golden Globe Award

French Football invites readers and Golden Globe winners to select "the best player in 30 years", that is, the super Golden Globe winner. In the end, Real Madrid legend Di Stefano stood out and won the Super Golden Globe Award, with cruyff ranked second and Platini ranked third.

According to the plan of 30-year evaluation, the second Super Golden Globe winner in history should have been selected in 2019. However, due to unknown reasons, the selection of French Football was cancelled. "French Football" has confirmed that the second Super Golden Globe Award will be awarded at the Golden Globe Festival in 2029.

Who will win the Golden Globe Award after 6 years is unpredictable; But Messi won the Super Golden Globe Award, which is no suspense. From 1999 to 2029, Messi must be the first superstar in the world football, and no one can shake his position. In another six years, we can see the 42-year-old Messi win the Super Golden Globe Award-at that time, Messi may have hung up his boots.

On November 3rd, UEFA and media company Groupe Amaury (the owner of French football magazine and team newspaper) announced today that they will jointly organize the famous Golden Globe Award from 2024. The common goal of UEFA and Amauri Group is to enhance the status and global influence of the award, and at the same time cultivate the sense of unity and cooperation in football.

Since 1956, the Golden Globe Award has been awarded by the French football magazine every year, which is the most prestigious honor that a football player can get in recognition of the outstanding achievements and extraordinary talents of the award-winning players. As part of the agreement, Amauri Group remains the owner of the Golden Globe brand and will continue to supervise the voting system, which will remain unchanged and independent. UEFA will contribute its football expertise, market global commercial rights and organize the annual awards evening.

In addition, the plan will add two new awards, the Men’s Football Team and the Women’s Football Team Coach of the Year Award, which will recognize the valuable contribution of coaches. The current trophy lineup will keep the same names as before, namely, Golden Ball Award for Men’s Football Team, Golden Ball Award for Women’s Football Team, Copa Award (U21 Best Player), Yaxin Award (Best Goalkeeper), Gade-Mueller Award (Top Shooter last season), Club Award for Men’s Football Team, Club Award for Women’s Football Team and Socrates Award (Humanitarian Contribution).

UEFA President Cheferin said: "In the past 70 years, the Golden Globe Award has been the most prestigious personal honor in football, a proof of the extraordinary skills, dedication and influence of football legends, and an immortal mark left by them in the history of football. The competitions between UEFA clubs and national teams, such as the Champions League and the European Cup, are considered to be the highest stage for elite players in the world, and usually play a key role in the candidates for major honors and their position in the football temple. UEFA and Golden Globe are synonymous with sports Excellence, so our cooperation will be a natural integration of Excellence and synergy, which will be unparalleled. "

Jean-étienne Amaury, CEO of Amauri Group: "The Golden Globe Award is the dream award of the greatest players in the world. We hope that the Golden Globe Awards Ceremony will become a global event to showcase and highlight the individual and collective performances of top football players, inspire all football talents, and aim to gather the passion and enthusiasm of fans from all over the world. "

This cooperative relationship has further consolidated the relationship and historical ties between UEFA and Amauri Group, which can be traced back to more than half a century ago, when Team Newspaper contributed to the idea of creating the European Champions Cup, which has become the world’s top club competition, that is, the current European Champions League.

（eagle）