Didi has recently been quite "attentive", launching a complain program of "Chattering Didi", which is self-deprecating, self-deprecating, mutual tearing, "red-faced sweating", which has attracted a lot of laughter and applause. The president, Ms. Liu Qing, personally "went to the grassroots" and worked as an operator to respond to users’ complaints. The funny and warm feelings are combined, and while adding points to Didi, there are also voices of doubt.

In the public video, Liu Qing asked Didi executives to go to the first-line experience operator when they were promoted. From her personal experience, the professionalism is debatable. Grassroots customer service is a variety of cooperation work. If this can represent Didi’s customer service level, it will actually increase users’ concerns. We can’t say this is a "show", but professional people do professional things. Even if executives come to answer the phone as customer service, can they reap real problems? The key is that on-the-job customer service strictly implements relevant systems.

Look at the complain link again. The selected roles are talk show stars, luxury car stars, drivers, and product manager representatives. Is this user sample down-to-earth and can it represent the voice of the majority? In response to specific questions: the price increase of taxis, take "riding a bicycle will pass by the fruit store to buy expensive cherries" to prove that taxis are more cost-effective; the big data kill problem, the response is "You have only driven a few times, are we familiar with you?"; the estimated price error problem, take the black car price "darker" as a comparison; the customer thinks that the navigation detours far and insists on his own direction, which boils down to the passenger’s "will to ride a bicycle".

For another example: passengers can’t get a taxi, and the product manager attributed the root cause to limited transportation capacity, "I can’t do it". The problem is that behind the limited transportation capacity, is it a regulatory problem in various places? Or is it a problem with the platform? In a business, if there is demand, there will be supply. Who doesn’t make money? If the reflection is not deep, the problem is difficult to solve.
　
Didi allows users, drivers, and staff to "make a big noise" and figure out the problem in complaining, ridiculing, and speculating. This is a good thing.After all, it opened the door to facing the problem directly, but the problem was that the on-site answers were more hesitant, which closed the door to solving the problem again.

Therefore, many netizens have questioned,Is this spending money to scold, or whitewashing and boasting?

Looking at the scope of the problems discussed in this Roast, it is generally limited to shallow levels such as long queuing time, opaque price, inaccurate positioning, inaccurate navigation, and stingy taxi coupons.Safety is rarely discussed.Finally, Liu Qing’s sentence "On security issues, we are not joking" ended hastily. Judging from the effect of solving the problem, this kind of open dialogue seems to "address only the symptoms but not the root cause of the issue". On the surface, it is lively. If you think about it carefully, there is no real solution to the fundamental problem.

For travel, it’s not about how fast you run, but how stable you run without "rolling over". Users don’t necessarily demand how perfect the app is.What matters more is that the service is cost-effective and safe.A correct understanding of the problem is the prerequisite for correcting the problem later.

Some people think that it is difficult to travel, and it is inherently difficult, and they are too harsh on Didi. Many people commute to get off work and travel without Didi. We are patient with service improvement and innovation. As a "breaker", we must have a great responsibility.

Self-blackening is a good starting point, don’t keep "blackening".Liu Qing also realized that "users always think that Didi is cheating people". We have seen too many examples of companies "humbly admitting their mistakes and not changing their lives", such as telecommunications harassment, bidding rankings, big data push… After many companies fall into a crisis, they either pass the problem on to temporary workers to take the blame, or directly attack the media to spread rumors, or hide and be an "ostrich". Didi has chosen a good way to dare to scold, and now it needs more pragmatic actions, otherwise scolding is equivalent to scolding in vain.

Text/Peninsula All Media Reporter Zheng Tianzhong

Recently, major brands of new car-making forces collectively released the delivery volume in December 2023 and the annual delivery volume in 2023. There is no accident in the dispute of "selling the crown". LI’s sales in December exceeded 50,000 units, and the annual sales reached an astonishing 376,000 units, which is truly "far ahead"; The second place is Weilai Automobile, with the annual delivery exceeding 160,000 units, up 30% year-on-year. The figures are gratifying, but whether its prospects are bright or not is quite controversial. Followed by the car with zero running and Xpeng Motors, the gap between them is very small in 2023, with sales of more than 140,000 units, with zero running slightly ahead. Some "left behind" are Nezha Automobile. In 2023, the delivery volume of Nezha was 127,400 units, down 16% year-on-year.

Obviously, the "Wei Xiaoli" who started almost at the same time have opened the gap in 2023. The good ones can directly challenge BBA, and the poor ones will face the test of survival. In the extremely involuted market, where will the new forces of making cars go?

LI, which has no pure electric products, is "far ahead" in delivery.

Transcript of 2023: In December, LI delivered 50,353 new cars, up 22.72% from the previous month and 137.15% from the same period of last year, which was the first time that it delivered more than 50,000 new cars per month. By the end of December, LI delivered a total of 376,030 vehicles in 2023, up by 182.21% year-on-year. In this regard, LI CEO Li Xiang said, "All the goals in 2023 have been achieved: 376,000, 50,000, 20,000 and 300. Challenge higher goals in 2024: 800,000, 100,000, 30,000 and 2000 ". In other words, the annual delivery target of LI in 2024 is 800,000 vehicles.

In addition, it is worth mentioning that the Ideal MEGA will be officially released on March 1, 2024, which is the fourth model of LI and the first MPV model. The ideal MEGA has made its debut at the 2023 Guangzhou Auto Show and started blind ordering. The estimated price will be less than 600,000 yuan.

Comments: 376,000 units! This means that the delivery volume of LI in 2023 is more than twice that of Weilai, which has completely opened the distance with other new car-making forces "small partners". What’s more commendable is that the price of ideal models is more than 300,000 yuan. On the basis of such a high price, LI can achieve sales of nearly 380,000 units, which is comparable to Mercedes-Benz, BMW and Audi. I have to say that although LI only focuses on extended range and has no pure electric products yet, its ability to find the market and demand is too strong, and "sofa color TV refrigerator" can be a classic case of automobile sales in China!

Facing the "involution", where is Weilai’s future?

Transcript of 2023: In December, Weilai Automobile delivered 18,012 vehicles, up 12.86% from the previous month and 13.89% from the previous month; In 2023, a total of 160,038 vehicles were delivered, a year-on-year increase of 30.66%. On NIO Day 2023, Weilai’s first luxury car ET9 was unveiled, with a pre-sale price of 800,000 yuan, but the new car will not be delivered until the first quarter of 2025.

Comments: In 2023, the delivery volume exceeded 160,000 units, ranking second in the "Five Xiaoqiang", a new force in car manufacturing. Weilai’s report card looks ok, but it is not optimistic in reality. First of all, the sales volume of Weilai’s 160,000 units has an exponential gap from the ideal sales volume of 376,000 units, which is hard to match. On the contrary, there is a zero run and Tucki’s breathing behind it; Secondly, Weilai’s eight models, including ES8, ES6, ES7, EC6, EC7, ET7, ET5 and ET5T, have achieved such an achievement. Correspondingly, there are only three ideal models for sale: L7, L8 and L9. Taking November 2023 as an example, the top-selling models of Weilai are ES6, ET5T and EC6, and the monthly sales of other models are less than 2,000. The industry believes that the out-of-control pace of product iterative update is the main reason why its sales volume is less than market expectations.

The most fundamental reason is that the new energy vehicle market is extremely involuted this year. The high-end smart driving and air suspension that originally appeared only in high-end models have also become popular in models with a price of more than 200,000 yuan. Correspondingly, the Weilai model with a price of more than 300,000 yuan is not so powerful in terms of cost performance. In addition, throughout 2024, Weilai Automobile will not have a new generation of models, so the test it faces will be very great.

Zero running kills a "blood road" in terms of cost performance.

Transcript of 2023: In December, 18,618 zero-running cars were delivered, a slight increase of 0.59% from the previous month and a year-on-year increase of 119.22%. On December 24th, 2023, Zhu Jiangming, the founder of Zero Run Automobile, said in an open letter of the 8th anniversary of the establishment of Zero Run that more than 20,000 vehicles may be delivered in December, but from the latest delivery data, the zero run automobile failed to achieve this expectation. In 2023, a total of 144,155 zero-running cars were delivered, a year-on-year increase of 29.67%.

Comments: In 2023, the zero-run car wanted to understand a truth, that is, it did not have outstanding brand recognition. If it wants to survive and develop in this cruel market, it can only be "rolled up", and the main thing is a high cost performance. In the first half of 2023, it carried out one-step price reduction. For example, as a medium and large-sized new energy car, the zero-run C01 started at 145,800 yuan for the extended-range version and 149,800 yuan for the pure-electric version, and its cost performance was "bursting". After the zero-run T03 discount, it is only 49,900 yuan, which is also quite prominent in the small pure tram camp!

After getting rid of the crisis, Tucki finally got better.

Transcript of 2023: In December, Xpeng Motors delivered 20,115 vehicles, up by 0.37% month-on-month and 78.13% year-on-year, and delivered more than 20,000 vehicles for three consecutive months, reaching a new monthly delivery record. In 2023, Xpeng Motors delivered 141,601 vehicles, up by 17.26% year-on-year. In addition, it is worth mentioning that Tucki X9 has just been listed, with the price ranging from 359,800 yuan to 419,800 yuan. As the flagship model under Tucki’s "Boom" structure, the new car is positioned as a medium and large MPV, and its power is pure electric power system.

Comments: Due to the "mistake" in the pricing of G9 at the beginning of listing, Xpeng Motors suffered a decline in sales at the beginning of 2023. Fortunately, Tucki G6 of "last stand" finally showed its sincerity in price, and the starting price of 209,900 yuan really shocked the market at that time, and Tucki’s monthly sales began to sprint towards 20,000 units. Then the new G9 went on the market in September, 2023, with a crazy drop of 46,000 yuan, which once again opened the market. Coupled with the competitive price of X9, Xpeng Motors finally ate a "reassurance"!

Nezha cars are pinned on overseas markets?

Transcript of 2023: Nezha Automobile delivered 127,496 vehicles in 2023, down 16.16% year-on-year. In December, the delivery volume of Nezha automobiles was 5,135, down 58.93% from the previous month and 34.12% from the same period of last year, which was the sixth consecutive month that it ranked last in the list of "Five Xiaoqiang".

Comments: Compared with Ideal, Weilai, Tucki and Zero Run, the presence of Nezha cars in the car world is indeed a little lower, and its current situation is not ideal. In this regard, Zhang Yong, CEO of Nezha Automobile, also conducted a review. He believes that "it was not done well in 2023, mainly because the new and old products were not well connected and the rhythm was chaotic; The listing price of new products is too high, although the adjustment was in place in the second half of the year, it lost the opportunity; Loss-making product lines greatly reduce production; The mode of communication is old and there are good things that can’t be said; The marketing headquarters is centralized and weak in management. " Zhang Yong said that in 2024, Nezha Automobile will launch two new models and adjust its marketing system. In addition, Nezha Auto is seeking to boost its sales through the development of overseas markets. According to official data, in 2023, the sales volume of Nezha Auto in overseas markets exceeded 20,000.

General comment: swim against the current, if you don’t advance, you will retreat

Judging from the situation in 2023, the new car-making forces "Five Xiaoqiang" Ideal, Weilai, Tucki, Zero Run and Nezha are facing different situations. The ideal sales lead is relatively large, and the profitability is also good. Weilai, Tucki and Zero Run are still fighting together in terms of delivery volume. Who can be a big attraction in early 2024? And Nezha Auto needs to make real efforts to improve its sales and presence. At the same time, the competition in the whole new energy market is very fierce. Traditional independent brands, joint venture brands and luxury car brands will all make big moves in 2024, and the situation faced by the new forces of building cars is still grim. As the saying goes, "sailing against the current, if you don’t advance, you will retreat", and "Five Xiaoqiangs" need to have a full sense of competition to further enhance their shortcomings.

　　Reference News NetworkReported on August 22Russian media said that the creation of a Sino-Russian joint orbital cluster (consisting of 50-55 satellites) will help use the Beidou Satellite Navigation System (BDS) anywhere in the world. Many Asian countries are now using the Beidou Satellite Navigation System. Andrei Jonin, a member of the Russian Government Expert Council and a corresponding member of the Russian Academy of Sciences, was interviewed by the Satellite Communications Agency and made the above statement on the completion of the compatibility test between the Russian GLONASS satellite navigation system and the Chinese Beidou satellite navigation system.

　　According to the Russian Satellite Network on August 19, Jonin said that after building a unified satellite cluster, "concerns about possible movements of Americans and Europeans will be completely eliminated." He pointed out that Americans can cut off the global satellite positioning system and do whatever they want with it, but this has no impact on consumers of GLONASS and Beidou services.

　　According to the report, the study of navigation conditions along the Silk Road Economic Belt by Chinese and Russian experts ended simultaneously. In Russia, the test route was carried out in the promising "Europe-Western China" international transportation corridor, with a total round-trip distance of about 7,000 kilometers. Chinese experts carried out tests along the route of Xi’an-Lanzhou-Urumqi-Khorgos, with a total length of more than 3,200 kilometers.

　　According to the report, the two sides analyzed the operating conditions of the navigation system, the possible interference of using two navigation systems simultaneously, the coverage of traffic lines, and other parameters required for high-precision navigation. The resulting data will help the Chinese and Russian researchers to draw conclusions about how much more accurate the two systems, Glonass and Beidou, can be when operating together than when operating separately.

　　Yonin has no doubt that Beidou will become a global satellite navigation system for Chinese military personnel by 2020.

　　According to the report, China has set this mission, and Jonin said that there is no doubt that China will solve this task. China plans to launch satellites because their current orbital cluster lacks some satellite composition for global coverage. China will have 30 satellites in orbit by 2020, which is enough to solve its own military mission at any time and any place. But the global Beidou will only be used for military purposes, and 30 satellites will not be enough for civilian purposes, because with most consumers living in cities, 50 to 55 satellites are required. That is to say, the Sino-Russian joint satellite cluster is sufficient for them. In this scenario, Beidou becomes a global satellite navigation system, like GPS and Glonass. You can call this orbital cluster whatever you want – the China-Russia orbital cluster, the SCO orbital cluster, the BRICS orbital cluster… The main thing is that it will be independent, so after the construction is completed, all countries that want to use this orbital cluster can no longer worry about any movements of the Americans and Europeans.

　　Experts explain that in the event of a conflict between China, Russia, China, Russia, and the United States, all consumers of GLONASS and Beidou navigation services will not be harmed in any way. This is important for all countries concerned about US sanctions, including those related to the use of GPS.

　　During the test, the possibility of providing high-precision navigation services by the future joint system of Glonass and Beidou was analyzed, that is, the coordinate position was determined within the accuracy of tens of centimeters or even a few centimeters, rather than within the accuracy of 10 meters to 15 meters. Yonin pointed out that, indeed, for current car freight or railway transportation, this problem is not so urgent at present.

　　For the future mode of transportation, it is also called "smart driving" or "partially driverless", and so-called "caravan driving", which means that multiple trucks form a kind of serpentine formation, and the driver of the first car guides the entire caravan. All this is necessary. What is needed here is high-precision navigation. So, it is very good to have started to study this problem for the future.

　　According to the report, Russian experts estimate that, like the entire project, the test results will help ensure high-precision satellite navigation services for Chinese and Russian consumers in the coming decades. The Sino-Russian joint navigation system is a strategic project. It is no accident that the above cooperation direction is regarded by both sides as the most promising direction in the high-tech field.

　　[PConline Beijing Railway Station Quote]As one of Huawei’s popular models this year, Huawei P7 Telecom Edition has sold very well since its launch. P7 inherits the good design concept of the previous generation flagship P6. The front adopts a 5-inch 1080P full high definition screen, and the pixel density reaches an amazing 445PPI. The overall thickness of Huawei P7 is only 6.5mm. With the full metal frame of the brushed process, the whole machine is thin and has a first-class feel. At present, the latest offer from Beijing merchants is 2299 yuan. If you like it, don’t miss it.

Huawei P7 Telecom Edition　　picture　　series　　review　　forum　　quote　　Online shopping price　　

　　　

　　　

　　Huawei P7 Telecom Edition uses its own HiSilicon Kirin 910T 1.8GHz quad-core processor, 1.8GHz main frequency, 2GB RAM + 16GB ROM, and supports maximum 64GB memory expansion. 5.0-inch 1080P resolution IPS screen, using in-cell technology, the front and back bodies cover the third-generation Corning Gorilla Glass. 13 million pixel rear + 8 million pixel front-facing camera, the main camera adopts F2.0 aperture, Sony 4th generation stacked sensor. Based on Android 4.4.2 customized Emotion 2.3 operating system and 2500mAh capacity battery.

　　Editor’s comment:As a brand-new flagship model, Huawei P7 Telecom Edition not only has a slim and fashionable appearance, but also has a very practical configuration. And this Telecom Edition model also supports triple Netcom and dual SIM dual standby, and has ten-level beauty functions. For friends who love selfies, Huawei P7 Telecom Edition is a good choice.[Return to Beijing Branch to view more]

　　When purchasing a machine, mention PConline Pacific Computer Network for better service or discounts.

　　[Reference price]:Huawei P7 Telecom Edition　2299 yuan.
　　[Sales merchant]: Beijing Shengtong Innovation Technology Development Co., Ltd.
　　[Business address]: 701, Building 1 + 1, No. 10 Caihefang Road, Haidian District
　　[Business phone]: 13331021967 010-62680165
　　[Latest Quotes]:Beijing mobile phone market
　　[Quote inquiry]:Beijing mobile phone quotation

　　CCTV News:The catering processing plant is next to the waste pile, without any legal procedures, nor any anti-rodent, fly, or dust facilities… The delicious food you order through the online platform may come from here, do you still dare to eat it?

　　Public complaints: Online ordering causes diarrhea

　　Recently, Ms. Wang, who lives near the Supo overpass in Chengdu, told reporters that she ordered food for her three children through the Internet. Although it tasted good, she ate a small wire in the dish at that time. She guessed that the wire ball used for washing dishes fell off, so she didn’t care. But about two hours after the meal, the eldest and third children who ate a lot developed stomach discomfort and diarrhea, and were immediately sent to a nearby clinic. The doctor said that it may be caused by eating food with excessive bacteria.

The refrigerators in unlicensed restaurants were seized.

　　Unannounced visit: Unlicensed restaurants are hidden next to a waste dump

　　How is the sanitary condition of the source restaurant of online ordering in Chengdu? The reporter decided to conduct an undercover investigation into this.

　　The reporter found the "target" next to the waste pile in the innermost part of the Xianglong Farmers Market. The restaurant is very simple, and it uses a scrap auto repair shop to do catering business. There are no relevant "three defenses" facilities at all. According to regulations, it is not allowed to engage in catering processing.

The delivery battery car is waiting to be loaded.

　　According to the guidance of the insider, the reporter went to another Fengge barbecue restaurant at No. 32 Yinghe Street, Jinniu District. Nearby residents told reporters that the takeaway business is very hot. The reporter found that the store was still burning honeycomb coal, the store was messy, and the floor was dirty.

　　Law enforcement strikes: restaurants are unlicensed, vegetables have turned yellow and deteriorated

　　On the 16th, law enforcement officers of the Chengdu Qingyang District Market and Quality Supervision Administration Bureau, together with local public security and urban management, came to the no-door brand restaurant next to the waste pile for law enforcement inspection. There are many boxes of finished products waiting to be delivered in the store, and some of the piled vegetables have turned yellow and begun to deteriorate.

Chefs in unlicensed restaurants without health licenses are investigated by law enforcement

　　After investigation, the store did not provide health permits and health certificates and other procedures. It did not have rodent-proof, fly-proof, dust-proof, and facilities at all. It should not be next to the waste pile and should be kept away from pollution sources. Then law enforcement officers sealed up the restaurant according to law.

　　Subsequently, the law enforcement officers came to Feng Ge’s barbecue restaurant. The legal person of the store confessed to the law enforcement officers that it mainly carried out takeout through an online platform. Only two of the staff in the store provided health certificates, and the ground hygiene in the store did not meet the requirements. The law enforcement officers immediately ordered the store to close for rectification, and the acceptance pending was qualified before it could open for business.

　　How can takeout eat with peace of mind?

　　When ordering takeaway, first of all to see if the takeaway business license is complete, brick and mortar store where the specific, it is best to choose the brick and mortar store we have been to choose the network order, when choosing to buy, too far away stores try not to choose, try to shorten the delivery time, avoid the possibility of food deterioration, and if you encounter food safety problems, the first time to contact the takeaway network platform, and you can complain to the local food supervision bureau.

　　In addition, the regulatory authorities to grasp the entity, no matter how the network shouts, the final landing of the black heart shop or entity. On the one hand, the regulatory authorities should improve supervision means to fill the regulatory blind spot, improve penalties, establish and improve the credit system, blacklist, increase the cost of illegal operations.

　　On the other hand, as an online platform related to food safety, it should undertake the functions of review and supervision for restaurant qualifications and environment. Market supervision departments should strengthen the supervision of these platforms and issue guidance on operability. (Source of this article: China News Service, CCTV News)

Main parameter 1.5T DCT flagship model 2014 1.5T DCT exclusive model 2014 Manufacturer’s guide price: 209,800 189,800 Dealer quotation: Brand: BYD BYD Level: Compact car Compact car Length/width/height (mm): 4740/1770/1480 4740/1770/1480 Wheelbase (mm): 2670 2670 Track (front) (mm): 1525 1525 Track (rear) (mm): 1520 1520 Luggage compartment volume (liter) 300 300 Tank volume (liter): 50 50 Displacement (ml): ▲ ▲ Number of cylinders: four four Transmission form: powershift powershift Gear number six six Front brake: Ventilated disc Ventilated disc 100km acceleration time (s): 5.9 5.9 Vehicle kerb mass (kg): 1720 1720 View detailed parameter configuration of BYD Qin > >

China Economic Weekly-Economic News On April 7, BYD announced that the Champion Edition of Qin PLUS EV 2023 was officially launched, with an official guide price of 129,800 ~ 176,800 yuan. As another sharp edge of the Qin family to subvert fuel, the new car was upgraded with five hard cores, in order to lead the pure electric A sedan to an advanced value.

BYD introduced that at the beginning of this year, the company launched the "King Bomb", and the Qin PLUS DM-i 2023 Champion Edition opened a new era of "the same price of oil and electricity" with an entry price of 99,800 yuan. The first month of listing got off to a good start, and the Qin family sold 30,540 cars. With the trend of "Qin" sweeping Liuhe, it topped the sales of all kinds of cars and became the champion of a new generation of family cars. In March, the Qin family sold 40,850 sets, reaching a new high.

The newly-launched Qin PLUS EV also has a brilliant historical record: since its listing, Qin PLUS EV has won the title of pure electric A sedan for many times and is deeply loved by young families.

According to BYD, Qin PLUS EV 2023 Champion Edition has launched six models, all of which have upgraded the core technology of E platform 3.0, and the starting price has reached 120,000, so that young friends who want to enter the new energy era in one step can more easily imagine pure electric life.

According to reports, in terms of technology upgrade, the new car upgraded the core technology of E platform 3.0, and the "gold content" of the model was greatly improved. Equipped with high-efficiency heat pump system with wide temperature range, the energy consumption of air conditioning is reduced by 40% under low temperature conditions, and the cruising range at low temperature is greatly improved; With the eight-in-one electric powertrain, the volume and weight of the system are reduced by 10%, and the comprehensive working condition efficiency is as high as 89%.

In terms of power enhancement, the maximum power of the vehicle motor is enhanced to 150kW, and the acceleration time of 0-50km/h is increased to 3.8 seconds; Equipped with industry-leading blade batteries, CLTC can last 610km under comprehensive working conditions, and its comprehensive energy consumption is as low as 12.5kWh/100km, so it eats less and runs faster.

In terms of face value rejuvenation, the appearance of ink jade blue and the interior of warm sun brown are added, so that the texture is in place in one step and the warmth goes with it.

In terms of comfort upgrade, the integrated sports luxury seat increases the punching process and the heat dissipation is greatly improved. It is more comfortable to drive with the cloud cushion with better wrapping.

In the advanced aspect of Zhilian, listening to the voice of the market, the 2023 Champion Edition is equipped with an 8.8-inch (0.2235 m) full LCD instrument, which is rich in content and clear in perception, fully meeting the needs of users; Equipped with DiLink 4.0 intelligent network system, massive applications, free to play.

BYD said that from "A sedan selling crown" to "all-category sedan selling crown", Qin PLUS has changed from a chaser to a leader in the car market, breaking the joint venture monopoly and reshaping the market structure on behalf of China brand. If the 99,800 Qin PLUS DM-i broke through the price moat of the joint venture fuel vehicle for the first time, it accelerated the subversion of the fuel vehicle by inserting the A sedan; Then, Qin PLUS EV 2023 Champion Edition will allow high-quality pure electric A sedan to enter the hinterland of fuel price, anchoring the new value of pure electric A sedan, which is expected to make China brand fully grasp the right to speak.

Editor: Sun Bing

First trial: Zheng Yangbo Second trial: Wang Xinjing Third trial: qi zhou

People live their dreams.

How many people like Xiaomi, which should be reflected in sales.

In 2022, Xiaomi’s global smartphone shipments remained third, ahead of Samsung and Apple.

In the latest market report, in the second quarter of 2023, Samsung ranked first with 53 million units, Apple ranked second with 43 million units, and Xiaomi ranked third with 33.2 million units.

Looking at the steady development, the third in the world, Xiaomi should relax, and his country is saved.

In numerous global data analysis reports, companies standing at the top of the pyramid are not happy, and they almost follow the same sentence, "In 2022, global smartphone shipments fell by 11.7% year-on-year, reaching the lowest level in nine years."

The bottleneck of smart phones still appears as scheduled.

The third place in the world, but in the domestic market, Xiaomi’s share is falling behind.

Obviously, this is not an accident.

Xiaomi needs to release more information to the market. In addition to mobile phones and other digital products, cars can boost morale.

Xiaomi’s approach is to remain mysterious.

Without releasing too much information to the outside world, Xiaomi Automobile can withstand loneliness and race against time.

I believe it is Lei Jun’s intention.

On August 14th, Lei Jun’s annual speech, which had been laid for many days, was officially opened.

In Weibo, # Lei Jun’s Annual Speech Topic #, which has contributed nearly 10 million readings, is full of expectations for Lei Jun’s speech and praise for Lei Jun himself.

Everyone has a filter for Lei Jun.

Annual speech as scheduled, simple stage design; This is only Lei Jun’s fourth lecture, but if possible, fans hope that Brother Jun will keep it.

This kind of thing, which exists like a promise, is a beautiful little fortunate. Cheers and shouts accompanied Lei Jun to the stage.

"Growth" kicked off.

I was moved by Lei Jun during the three-hour speech.

One person, one pen.

A stage, a play.

Simple blue shirt+jeans, which is the standard of technology experts; I still can’t change the local accent, which makes me play at some moments.

Kan Kan talked for 3 hours, and Lei Jun talked about starting a business and working all the way from college time. This kind of "looking back" seems to sigh the passage of time.

Recalling Wu Da’s life, Lei Jun is warm.

The beauty of youth and yearning for the future are the blueprints that every college student will paint "I want …".

Lei Jun said, "I read a book in the library, Fire in Silicon Valley, and established my lifelong dream."

With only one book, you can build a lifelong dream.

If everyone can be as simple and crisp as Lei Jun, then we should all succeed.

A book is enough to arouse a person’s lifelong goals. What a pure thing it is.

Dreamers are always pure.

Fire in Silicon Valley is on fire.

Under the appeal of Lei Jun, Fire in Silicon Valley rekindled the click-through rate and purchase rate.

This is the celebrity effect.

"If there is a fire in your heart, you are willing to take practical actions; Those who work hard and don’t calculate the gains and losses should succeed, shouldn’t they? "

Although this kind of inspirational prologue can be seen everywhere, you have to copy "since heaven gave the talent, let it be employed!" for 1000 times before you can get started.

Find a way, use it, and then stick to it. It seems that any successful thing cannot escape these three things.

It’s hard to persist, isn’t it?

Lei Jun said, "In fact, no matter what problems you encounter, others may have encountered them, solved them, and even have standard answers. You just need to ask someone."

I quite agree with him.

As the old saying goes, you are not ashamed to ask questions.

Asking for advice with an open mind should be the first step to learn to study effectively.

In those unsuccessful years, persistence and self-encouragement are the only motivation to "live". Many people will choose to give up before the quantitative change to the qualitative change, saying all kinds of words to comfort themselves, for fear that others will misunderstand their weakness.

A successful person never talks about suffering.

Now he is successful. In front of others, he is an outstanding alumnus who can return to school with scenery, stand on the stage of the 130th anniversary of Wuhan University, and look back on the past life of Wuhan University in front of more than 17,000 people. It is the senior brothers of those students who are equally ambitious and eager to succeed.

Cheers always overwhelm everything.

Because he is Lei Jun.

He is the bright star in the rise of China’s mobile phone industry; Xiaomi’s mobile phone stores have opened all over the mainland of China; In countless business circles, the orange LOGO is always so conspicuous, and the extremely simplified furnishings in the store and household appliances other than digital products such as mobile phones make users look new.

Xiaomi has more than just a mobile phone.

He also has more applications in the smart home system; Crucially, he is a civilian.

The products with extremely high cost performance and minimalist design make Xiaomi quickly go out of the circle, and the products with intelligent ecological network connection make Xiaomi change from a simple mobile phone manufacturer to an ecological closed loop.

Xiaomi’s entrepreneurship is the best performance of Lei Jun’s persistence and hardship.

With an annual sales of 150 million mobile phones, Xiaomi is glorious.

The decline in revenue exceeded 14%, and Xiaomi was also anxious.

When the global millet flour is cheering for Xiaomi’s mobile phone, many people put forward that "it is a disadvantage that Xiaomi can’t be high-end".

A muffled thunder made the world quiet.

As difficult as any brand needs high-end, Xiaomi’s high-end process has made Lei Jun very painful.

He said, "The most painful and biggest growth in the past decade is high-end exploration."

When you get used to his high cost performance, high-end is the cornerstone that hinders the purchase rate.

Xiaomi’s test of water on Xiaomi 10 is successful, but it is said that Xiaomi 11 and Xiaomi 12 are failures. I am not a mobile phone fan, and there is only one Xiaomi mobile phone I used, and I still don’t know where it is; But I know that to make a product high-end and beyond the price of brand awareness, it must be amazing and perfect.

The network said that because of the quality problems of Xiaomi 11 and Xiaomi 12, Xiaomi suffered serious losses at the beginning; As a result, Lei Jun began to reflect on his decision, and the company also began to question the necessity of "high-end road".

At this moment, who should you ask?

Although Lei Jun believes that "there is a standard answer to some things", no one should be able to solve this standard answer.

Although there is ambiguity, high-end is almost the only way for Xiaomi.

If the mobile phone business cannot be realized for the time being, then Xiaomi’s car-making may be the peak of Xiaomi’s high-end.

It is Lei Jun’s confidence in Xiaomi.

In 2022, the number of connected devices (excluding smartphones, tablets and laptops) on Xiaomi AIOT platform increased by 35.8% year-on-year to 589 million; The annual revenue of smart home appliances increased by over 40% year-on-year; The annual shipment of Xiaomi tablet increased by over 160% year-on-year.

These data are telling us that Xiaomi has money.

On the basis of money, Xiaomi automobile was born conditionally.

I think Lei Jun thinks so, too.

In March 2021, Xiaomi officially announced that it would enter the automobile industry and "fight for Xiaomi Automobile", which started the first step of Lei Jun’s impact on the high-end ceiling.

At that time, Lei Jun was confident and excited. "Xiaomi has money and Xiaomi can afford it."

But I think Xiaomi can’t afford to lose.

The high-end that was questioned, set sail again, and Lei Jun started another venture.

Independent research and development of batteries, motors, electronic control, but also self-built factories.

Xiaomi Group currently has a complete IOT service ecosystem and consumer electronics portfolio, which is another layer of confidence for Lei Jun in automobile supply.

Did Xiaomi Automobile take the lead in investing 3.1 billion yuan to accompany you?

Should you be excited?

Lei Jun made a car at the end, and the mobile phone circle boiled.

Compared with the unreliability of Apple’s car-making, Xiaomi’s car process remains mysterious, but it has been moving forward.

Although the automobile industry is worried about it.

Despite the same manufacturing industry, the resistance of alternating mountains seems to be whispering, so don’t be too optimistic.

Lei Jun is confident.

We are locked in the sentence "Xiaomi’s first smart car will be mass-produced in 2024", and the countdown begins.

Lei Jun is ambitious.

His goal is that Xiaomi Automobile will enter the first camp of the industry in 2024.

These boasting are to cheer themselves up.

This complex big project, in Lei Jun’s view, can be broken down into countless independent points, solved one by one, and finally achieved perfection, just like the study in that year.

Is that the truth?

The unsolvable problem of building a car has become more confusing under the premise that Lei Jun will not reveal more details.

At the opening of the lecture in 2023, we expect to get new progress about Xiaomi Automobile.

Even the slightest trace.

Can’t get it, always in turmoil; Those who are favored have nothing to fear.

Lin xi’s lyrics are always so precise. However, hope still failed, Lei Jun, without a word.

Especially low-key, do you want to be vigorous when it breaks out?

Practitioners in the automobile industry have also begun to become scouts. In those few articles, they are trying to find any clues about the progress of Xiaomi Automobile, for example, the progress of the factory.

The news that Xiaomi Automobile Factory was completed in Beijing Yizhuang New Town was confirmed, and the offline delivery center industry of Xiaomi Automobile is being started as scheduled.

The unanimous "smooth progress" of Xiaomi executives is the only official source of news for Xiaomi Automobile.

So mysterious, so desperate, Lei Jun’s cross the rubicon, do you feel it?

Honestly, I didn’t.

Returning to rationality, why does Xiaomi build a car?

Is it because of the intelligent layout of Xiaomi itself?

Is it because of the huge and strong fan base behind Xiaomi’s ecology, or because of the dilemma of the ceiling of the mobile phone industry?

Will the original intention of Xiaomi’s need to change be exactly the same as Huawei’s?

The only difference is that Huawei chose a good helper, and Xiaomi decided to fight alone.

But I still firmly believe that there are always several outlets in this seemingly interlinked world, which makes it difficult for them to walk separately.

Xiaomi’s pressure is not small, and the data can be reflected.

According to the network data, in the whole year of 2022 and Q1 of 2023, Xiaomi’s mobile phone revenue declined by 20%. Keeping the third place in the world, the declining market share is the biggest drop among the major manufacturers.

The decline of the mobile phone business and the unclear start of the car have also become the own label of Xiaomi Automobile, a new entrant.

If people live for their dreams, should it become "living for reality" at this moment?

Some people say that Lei Jun is too optimistic, and he really underestimates the risk value of the automobile industry. But we are not Lei Jun, so we can’t consider what he is thinking.

But he is the man who created the Xiaomi empire.

I think that the annual speech in 2023 may be a charge before the birth of Xiaomi Automobile.

It seems that there is no car speech, but it is full of the shadow of making a car.

Lei Jun took his dream seriously, tried to break it down into one achievable goal after another, and then tried his best to achieve it, and so did Xiaomi. Only by down-to-earth growth can we have enough self-confidence, courage and determination to meet all the unknown challenges. "The same is true for Xiaomi to build a car.

Lei Jun’s dream is great. I want to interpret it as, "Xiaomi Auto will eventually achieve greatness because of its perseverance in these years." This confidence about cars was put into the speech by Lei Jun one by one.

I still firmly believe that those consoled chicken soup for the soul are Lei Jun’s interpretation of Xiaomi Automobile at this moment.

Schopenhauer said, "Life is either painful or boring, and happiness is also a delusion." This thoroughly pessimistic philosopher spoke frankly about the emptiness of human nature.

I think Lei Jun would also say, "Since life is boring, I will try to fill it."

Ideal has held many strategic meetings in recent years. At the strategic meeting in early 2021, Li Xiang specially invited Wang Xing and Wang Huiwen from the US delegation, and finally came to the conclusion that 2025 is the turning point of the new energy vehicle market in China, and the ideal must achieve an annual sales volume of 1.6 million units in order not to be eliminated.

From 2021 to now, car companies are indeed facing this increasingly fierce competition. On the one hand, the market share is further concentrated in Tesla and BYD. On the other hand, traditional car companies such as Volkswagen and General Motors have begun to launch key models. At the same time, there are also Huawei and Apple that are not moving for the time being. It can be called the hundred regiments battle of the electric car version.

In September of this year, Huawei released the new M7, which wrinkled a pool of spring water. According to 36Kr, the ideal is once again on the verge of an enemy, and another strategy meeting has been held in recent days. It is reported that the meeting has a huge agenda, lasting for four days, and intensively discussed the strategic direction and landing rhythm of LI in the next 5-10 years. Strategically, BYD, Huawei and Tesla were listed as strong rivals in Ideal Interior according to the market structure in 2025, and BYD ranked first. This year, the name has been changed to Huawei.

Facing Huawei, the ideal of top students has become the most anxious one.

Li Xiang’s attention and anxious attitude are somewhat surprising. After all, when it comes to anxiety, it’s definitely not ideal-horizontally comparing Tucki, Weilai, Zero Run and other peers, the ideal delivery volume, revenue and profit are all leading the way, and the position of the new power to build cars is secure.

In terms of delivery volume, a total of 36,060 new cars were delivered in September, a year-on-year surge of 212.7%, which also set a new high in a single month. Although the delivery volume of Tucki and Weilai has also improved, there are only 15,310 vehicles and 15,641 vehicles respectively, and the gap is visible to the naked eye. Judging from the growth rate, Ideal has been climbing steadily in the first three quarters of this year, with a year-on-year growth rate of 296.3% in the third quarter, which is not in an order of magnitude with the other two old enemies.

(Source: Ideal official Weibo)

Looking at the data on the financial side, the ideal advantage is more obvious. In the second quarter of this year, the ideal net profit of returning to the mother was as high as 2.31 billion yuan, and the profit in the first half of this year has almost filled the losses in the previous three fiscal years. Compared with bicycle profit and gross profit rate, ideal is more outstanding: in the second quarter, ideal bicycle income was 323,200, bicycle net profit was 26,700, gross profit rate of automobile sales reached 21%, and Tesla’s bicycle gross profit rate was 18.65% in the same period.

Since the situation is excellent, why does Huawei make its ideals so tense? First of all, ask the new M7, which can be said to be the direct competitor of the ideal L7.

It’s nothing new in the automobile circle in recent years to show the advantages of products by comparing competing data. There are also two such roles in the new M7 conference, one is BMW X5L and the other is ideal L7.

At present, these two models rank first and third respectively in the sales ranking of medium and large SUVs in China, among which the first and second are ideal L7 and L8 respectively.

BMW X5L, as a popular model in the era of fuel vehicles, can be seen as "compared" in many press conferences, but L7 seems to be difficult to understand. After all, the competing product of the new M7 should be L8 in time sequence. Why does the new M7 list L7 as a competing product?

This is because the new M7 is no longer just a 5-door and 6-seat model, but also redesigned the layout and added 5-door and 5-seat models. In terms of vehicle size, the boundary M7 is also closer to the ideal L7, the former is 5020*1945*1760mm, and the latter is 5050*1995*1750mm.

In terms of pricing, the 2024 model M7 has launched five models, with the price range of 249,800 yuan to 329,800 yuan, which is about 70,000 yuan lower than that of the 2022 model.

Compared with the three versions of the ideal L7, which cost RMB 31.98, RMB 33.98 and RMB 379,800, the new M7 has opened a sufficient price gap. In particular, the M7 Max five-seat intelligent driving version with high-order intelligent driving assistance and the ideal L7 Air without air suspension and laser radar have formed a strong dislocation competition situation, and the M7 Max six-seat intelligent driving version and the L8 Air will have the same high probability.

In addition to outstanding cost performance, Huawei Mate 60 series has driven Huawei’s popularity to an unprecedented level, and then the brand power has spilled over to the world. Some analysts believe that the determined price reduction of the new M7 is only the main reason for the sharp increase in sales in the world. The fundamental reason is the social sensation brought by Huawei Mate series, which brings huge passenger flow to stores. And Huawei has a huge user base in China, which overlaps with the potential users in LI.

According to the latest data, Huawei has ordered more than 60,000 new M7 vehicles in the market for about one month.

(Source: Wen Jie Guan Wei)

Huawei is different from its former rivals: it can make products and do marketing.

In addition to the direct competition of products, Huawei is very different from its former competitors.

LI creates a sense of luxury through the big sofa with refrigerator and color TV. Compared with the traditional BBA, it is very cost-effective in space and interior decoration. Coupled with excellent marketing, the sales volume keeps rising.

However, the ideal moat is too shallow, because it does not have its own core technology, and it has no outstanding advantages in three-electric system, energy efficiency, chassis, range extender, intelligence and other technologies. It is constantly reported that it is impossible to brake when encountering a large truck on a sunny day, and it is impossible to recognize the scratching accident of the ice cream cone at high speed. A series of negative news about intelligent driving such as "overturning" at the press conference site can be seen.

A good product is the perfect combination of technology and business, and the ideal meets the real opponent, because Huawei knows both technology and marketing.

What Li Xiang really fears is not a certain product in the world, but the powerful combat capability of Huawei Corps. Huawei’s "wolf nature" is well known in the industry, and its capital reserve, technical strength, channel resources and organizational ability are far from what ordinary startups can compare.

Huawei’s characteristic is that after finding the breakthrough, the relevant business groups devote themselves to it in a legion manner, relying on the staff size of 200,000 people and the bonus of engineers to achieve the ultimate efficiency and cost performance. Just like a dam break, we will turn our potential energy into market share.

In the past, Huawei has proved this in the communications and mobile phone markets. Even after being sanctioned by the United States, Huawei still eats more than half of the domestic high-end mobile phone market.

And the old question M7 once brought great shock to the ideal. "In the third quarter of 2022, the release and trading of M7 in the world directly crippled Li ONE. We have never met such a strong opponent. For a long time, we have no strength to fight back."

(Source: Li Xiang Weibo)

This is Li Xiang’s description of M7 in an essay in June this year.

Ideal is prepared to spend money to make up for the shortcomings of his own wisdom.

In the face of such competitors, it is not difficult to understand that Li wants to choose to temporarily avoid its edge when talking about Huawei.

According to the 36Kr report, a person familiar with the matter said that the ideal dialogue technique originally at the sales end has now been cancelled, and the M7 has not been mentioned on its own initiative. "If a car owner asks about it, say that the L6 that is ideal for next year is a price product with the M7."

However, as the saying goes, the brave will win in the narrow road. In the face of Huawei’s continuous invasion of its hinterland, the ideal will naturally not really be left unchecked. In this regard, the ideal choice is to save money and use it to make up for the shortcomings of your own wisdom.

According to 36Kr, how to "spend money well" has become an internal consensus of Ideal. The financial report shows that as of the end of the second quarter, the ideal cash on hand was 73.77 billion yuan, equivalent to the sum of Weilai and Tucki in the same period. Next, choosing the direction and crazy investment are the keys to the ideal to break the game.

In terms of products, the ideal thinking about the demand side is to choose to continue to deepen the main battlefield of family segmentation and extend the product planning to 2027. On the other hand, Li Xiang is still working hard to break the bottleneck of production capacity. On October 10th, he issued a document saying that the impact of Changzhou factory upgrading and Beijing factory qualification switching at the end of September has been lifted. "We can challenge the delivery of 40,000 in advance this month".

At the same time, for the function of intelligent driving, Li Xiang also has a "late step" reflection, and bluntly said, "The lessons that fall behind due to insufficient investment can only be solved by strengthening investment." At the same time, it is ideal to promote the person in charge of perception and system to vice president respectively, which is a signal that the weight of smart driving business is upgraded. In addition, on October 10th, LI officially released more than 50 jobs for intelligent driving in one breath, covering software algorithms, large models, vehicle hardware, testing, operation and other fields.

Some people close to the ideal revealed that they think that by 2025, the decisive battle of smart cars in the second half will be over. At that time, they will come out if they can run out, and they will be gone if they can’t. Because the data model and training amount have been finalized, what is needed behind it is a large number of start-up users, which is the decisive battle time in these three years. Ideal will try to overtake at the corner of the smart driving track.

No one can accurately predict whether the smart driver of the ideal future will catch up later, but it can be predicted that after the end of the year, Ideal and Huawei will further meet in product matrix and technology. In the next knockout, any short board may give the opponent a chance to overtake.

In this context, family background and technology will become the key words for new energy vehicle enterprises to compete.

　　For most industries, the formulation and promulgation of national standards have more advantages than disadvantages for standardizing the market, unified management and reasonable competition among different enterprises. Recently, however, the formulation of a national standard for low-speed electric vehicles has triggered a big war of words among enterprises, academics and markets.

　　Debate between lead-acid battery and lithium battery

　　The cause of the incident was that on December 30 last year, after consultation with the relevant departments of low-speed electric vehicle standards, it was clear that low-speed electric vehicles were equipped with lithium batteries, and lead batteries were rejected as power sources for low-speed electric vehicles. Later, Dong Yang, the leader of the drafting group of four-wheel low-speed electric vehicle standards and the executive vice president of China Automobile Industry Association, also pointed out in an article that lead batteries will not be allowed to be used in the formulation of low-speed electric vehicle standards, and frontal and side impact experiments are required.

　　"If the new national standard is implemented, it means that 90% of low-speed electric vehicle enterprises will be destroyed, and the excellent situation of the development of low-speed electric vehicle industry will be destroyed." Wei Xueqin, executive vice president and secretary general of Shandong Automobile Association, said helplessly in an interview.

　　Low-speed electric vehicle companies also expressed concern about the introduction of this standard. Shu Xin, general manager of Reading Automobile, said frankly that the mainstream price of low-speed electric vehicles is 20,000 ~ 30,000 yuan, accounting for more than 80% of the whole market. If we change from lead battery to lithium battery, the price of bicycle will rise to 40 thousand yuan, but this market is only about 5%. "Such a small market is difficult to operate, and it is difficult for dealers to feed. In the future, the market will disappear."

　　What is the difference between lead battery and lithium battery? Which battery is more suitable for low-speed electric vehicles?

　　Safety is not the weakness of lead-acid batteries. It is understood that the lead-acid battery has been born for more than 160 years. Since its birth, the whole world has been researching and developing whether there is any new technology to replace it, but up to now, there is still no mature technology to completely replace it.

　　The focus of controversy lies in the pollution risk of lead-acid batteries. In 2016, the market size of low-speed electric vehicles has reached 1.2 million. Some experts believe that if a large number of batteries are eliminated, lead pollution will easily occur in the process of recycling and smelting, which will not only endanger human health, but also cause environmental pollution.

　　Therefore, in the selection of batteries for low-speed electric vehicles, some experts have given high expectations to lithium batteries. Compared with lead-acid batteries, lithium batteries have advantages in energy density and cycle life. Using lithium batteries can make low-speed electric vehicles lighter and the cruising range can be improved one after another.

　　In this regard, an industry source said that "lead battery recycling is a false proposition". "In 2016, China sold more than 28 million traditional cars, which means that 28 million lead batteries were used. Why didn’t anyone ask, what is the recovery rate of lead batteries in traditional cars? " He asked, "Based on trust, many people believe that the batteries of traditional cars have been recycled. Why do they suspect that people don’t recycle when they arrive at low-speed electric vehicles?"

　　Lu Hong, a standard member of Shandong Automobile Industry Association and chairman of Hupu Electric Appliance Co., Ltd., told the reporter that if each city can set up a recycling point, it will be beneficial to standardize the batch use of lead batteries for electric vehicles. "A battery can sell 200 yuan on average, and no one is willing to throw it."

　　Wang Du, deputy secretary-general of china automobile dealers association, pointed out: "The problem is not pollution, but how to supervise it." It is understood that in Weifang, battery manufacturers Tianneng and Chaowei have set up more than ten recycling points and established a complete system. Zhang Tianren, chairman of Tianneng Group, said in an interview that the recycling technology of lead-acid batteries is very mature. At the end of last year, Tianneng Group’s recycling capacity of waste lead batteries has been upgraded from 150,000 tons/year to 300,000 tons/year, and the recycling capacity has doubled.

　　Low-speed electric vehicles can also produce fine products.

　　In January this year, committee of 100, an electric vehicle in China, held a closed-door meeting with some low-speed electric vehicle enterprises. The meeting put forward two viewpoints: First, low-speed electric vehicles can make rural areas directly electrified without the transition of fuel vehicles. Second, invigorating the rural economy is the re-liberation of rural productive forces.

　　Some experts believe that there are buses, taxis, subways and drip taxis in big cities, but there are very few means of transportation in rural areas. Rural public transportation is also being carried out, but it is still inconvenient to have a few shifts a day. Because the use cost of cars is relatively high, gas stations are separated by ten or twenty kilometers, and fewer people buy cars in rural areas. "The advantages of low-speed electric vehicles are particularly obvious. Short-distance travel does not need to be particularly fast, which is of great help to the active rural economy. At the same time, rural charging is very convenient, and it can be completed with 220 volts at home. "

　　The data shows that from 2014 to 2016, the average annual growth rate of low-speed electric vehicles reached more than 50%, and it was developed without any state subsidies. In the fourth-and fifth-tier cities and rural markets, low-speed electric vehicles with a price of about 20,000 to 30,000 yuan meet the consumption needs of low-income families.

　　However, for a long time, low-speed electric vehicles were regarded as the "culprits" of many road jams and frequent safety accidents because of the reasons that the low-speed electric vehicles were not licensed, most users did not have driver’s licenses and drivers did not understand the traffic rules. In addition, the quality of low-speed electric vehicles has also become a controversy. "I have always believed that low speed and low price do not mean low quality, and low-speed electric vehicles should also find a good direction to upgrade." Shi Jianhua, deputy secretary general of China Automobile Industry Association, said in an interview.

　　In fact, low-speed electric vehicles have gradually entered the industry upgrade in recent years. Among them, there are enterprises represented by Zhidou, which have entered the product catalogue of the Ministry of Industry and Information Technology by means of alliance with high-speed car production enterprises and with the help of high-speed car production qualifications, and realized the regularization; In addition, there are also enterprises represented by Reading that introduce new technologies and upgrade themselves. In the new Redding factory in Weifang, Shandong, the reporter saw the same four processes as traditional vehicle manufacturing: stamping, welding, painting and final assembly. There are more than hundreds of robotic arms in the factory, and there are also professional quality inspection processes such as test track and rain detection line.

　　At the same time, in order to solve a series of problems caused by "black households", low-speed electric vehicle enterprises have also upgraded their products and improved related after-sales services through industry self-discipline.

　　"Although we are low-speed electric vehicles, it is really not low-quality at low speed." An insider of a low-speed electric vehicle company said, "Through interconnection technologies such as background data and optimized positioning, we helped customers find hundreds of lost cars. From the data of batteries and motors to the control system, all fault codes can be transmitted to the background, realizing the optimization of big data. It can be said that in many technologies, we are not worse than high-speed cars. "

　　Due to the product upgrade, the supply chain of low-speed electric vehicles has also been upgraded accordingly, and its suppliers have gradually upgraded from the initial commercial vehicle suppliers to passenger vehicle suppliers. Because the quality of some low-speed electric vehicle enterprises has risen rapidly, some excellent suppliers have taken the initiative to come to the door, and the improvement of supply chain quality has further promoted the development of low-speed electric vehicles in the normal direction.

　　Luo Lei, deputy secretary-general of china automobile dealers association, said: "The government should guide these car companies well and cannot sit idly by; It is necessary to lower the entry threshold and encourage more powerful enterprises to participate. Low-speed electric vehicles also need to improve their quality and meet the national quality requirements for new energy vehicle products, so that they have the opportunity to enter the urban consumer market. "